Today at a glance — revenue, orders, top products, live activity, and ad performance.
Revenue today
Advertising performance across Meta and Google — spend, return, and the campaigns behind it. Sample data.
Paid campaign performance across both ad platforms · this month · sample data
Return on ad spend across Meta & Google, weekly · single series
Active paid campaigns across both platforms · sample data
| Campaign | Platform | Spend | ROAS | Conversions | Status |
|---|
1,200 orders today · the 27 most recent are listed below, newest first.
Chargebacks and disputes needing a decision · respond before the deadline to avoid an automatic loss.
| Case | Order | Customer | Reason | Amount | Deadline | Status | Action |
|---|
| Order | Customer | Items | Total | Status | Tracking | Date |
|---|
142 active products · 2 low on stock and need restocking.
| Product | Price | Cost | Margin | Stock / days left | Sold | Return rate | Revenue | Reorder |
|---|
Open POs on their way from suppliers · arriving date is order date + lead time.
| PO | Product | Supplier | Qty | Cost | Ordered | Arriving | Status |
|---|
214,300 shoppers · 2,900 new this week. Your regulars drive 59% of this month's revenue.
| Customer | Orders | Total spent | Segment | Last order |
|---|
By all-time spend
This month's revenue, by customer type
% of a month's new customers still ordering, months later
5 codes configured · 3 currently active. Codes drove €892k in tracked sales this month.
26,800 carts were started but not paid for this month — here's what's recoverable and how the win-back emails are doing.
The three-step win-back sequence · last 30 days
| Sent | Opened | Clicked | Recovered | Revenue |
|---|
Reasons shoppers abandon before paying
How much is coming back, why, and the open RMA queue. Refund rate reconciles to this month's €2.34M revenue.
Return merchandise authorisations · newest first
| RMA | Order | Product | Reason | Value | Status | Action |
|---|
Share of returns this month, by reason
Which SKUs come back most — worth a closer look
Store performance over the last 14 days. Sample data — figures are illustrative.
Daily revenue, last 14 days · single series (EUR)
Visitors who placed an order, last 7 days (%)
Revenue attributed to each channel, last 7 days
Where shoppers drop off on the path to purchase
CM2 and CM3 — what's left after goods, then after ads · this month
Average rating and recent reviews · last 30 days
VAT set aside this period · remit to the tax office
Extra sales won vs. the margin given away
Profit & loss and cash position for the month to date. Every line reconciles to €2.34M gross revenue.
Gross revenue down to operating profit. Percentages are of gross revenue.
Card settlements clear on a rolling 2-day hold. iDEAL & PayPal settle same-day.
Settled transfers to your bank · newest first
| Date | Amount | Method | Status |
|---|
Store configuration for Meridian Goods Co.